Web Design for SEO Clients

If you have a website that isn’t optimized in 2022, your site simply won’t be “found”. Many business owners can’t understand why they are seeing less leads and conversions in 2022. Some of this is the result of the recent Google updates in and throughout late 2021. The rules of the game of online search have changed, and will continue to change. Your SEO provider should know this and be able to explain it to you.

We only provide our top-quality web design service to our SEO clients, as 99.9% of sites are either not optimized or not properly optimized. Our rate includes ongoing website maintenance and edits and continuing SEO improvements.

If you have a Shopify or e-commerce site, we do not do daily product management, i.e. switching out products, updating product information or SKU numbers, this sort of thing. We can help with your training, but this is a staff function.

Frequently Asked Questions / FAQS

We include the cost in the price we quote you for the digital marketing services we are providing. We do not just do web design alone, despite this being a huge foundational part of our work.

In all cases, our clients come to us for results. They aren’t getting the level of sales, revenue, or new clients/customers they are seeking. Often, it’s because their website is a mess. At the time of our first free consultation we will openly and honestly offer you an assessment of the quality of your website for SEO purposes.

For a site which is in “good” shape—lots of informative content, an existing blog with ongoing posts, and an owner who is efficient in communication, the time it takes will be around 2 weeks.

For a well-developed site that needs minor tweaking, with an owner who is responsive and efficient in communication, around 10 days.

For a new site, which we rarely do, assuming there is content and a responsive, efficient owner, expect 30 days.

Hopefully, your site will have a lot of written content. The more it has, the more encouraging the situation is and the less time our work will take.

We publish nothing without 100% satisfaction and pre-approval from the site owner.

This is a funny question, posted here because a client asked us before we were hired and it stuck with us. Interestingly, we have a 20-year history/background in the art industry that has led us to have a bit of a critical eye when creating websites. And users don’t want to visit ugly websites.

Because impactful onsite SEO and SEO-structured design requires meeting certain requirements, we can’t go as artistic as we would like. But just know that we are always looking to make things as beautiful and elegant as possible.

Good question. By definition, SEO requires that the user have a very positive experience on your website. This includes optimized images, great informative content, a fast-loading site, and a design and structure which are best suited to the needs of the user.

A site needs to be structured in a certain way to be most impactful to search engines, and the content needs to be written and “mapped” (laid out and presented) in a certain way as well. There is a lot that goes into it, but these are the basic principles.

Of course, just contact us to let us know what digital marketing services you are seeking and we will send you some samples.

Websites with no changes or improvements have a very short life span. For a website that doesn’t get any attention, it is thought that the site has 2 years before it sinks pretty far down page rankings. This is because the environment in which the website exists is constantly changing. As an example, many websites began to free-fall in search engine rankings at the end of summer/early fall of 2021, when Google installed an update.

This update offered new algorithms and new recommendations from Google as to how to make the user experience better (from their point of view). Sites that didn’t account for these changes saw and continue to see a drop in page rankings and drop in organic traffic.

Every website we build is optimized, meaning we take into account certain strategies and realities in the construction and design that will continue to impress search engines. We use our technical experience to optimize a site technically, and our design expertise to design sites that stand the test of time.

Generally, yes. No matter how “well” you built your website, we have never seen an owner-built website that was ready for prime-time, so to speak. If you are a plastic surgeon, you aren’t a website design expert. If you are a business owner in some particular industry, your time was always best spent not building your website.

This is only because you need expertise, experience and to be up-to-date on what a high quality website means to build one in a way that it doesn’t need a facelift. Hiring a top quality web designer like Berz Digital Marketing will always save you money in the long run, and give you a website that represents the quality of what you offer.